People Behind The Brand
Every story has a magical beginning, our sets in the year 2019 with the simple belief to adorn every household with the metal that endorses the energy of the moon in it – Silver.
But, the existence of Raajraani has not emerged in a day or months. Behind is the 20 years of hardship and constant effort in the silver industry. Raajraani is the brainchild of Mr. Umakant Kaushik and as we say behind every successful man there is a woman, in his journey, there are two passionate women his wife Mrs. Shikha Kaushik, and her sister, Rinky Tandon who have the same passion for jewelry and admiration for silver as he does.
Raajraani is a brand for a woman who reflects strength in the world; a brand for a man whose persona exudes elegance, style, and confidence; a brand for a child who is incarnated with innocence in his lively giggles. Raajraani is for the silver lovers who are looking for sleek, minimal, and affordable pieces that highlight their uniqueness and will accompany them at every step of life.
RaajRaani & The art
We live in a land that portrays cultural and traditional vibrancy through its conventional art. The art, that is meant for everyone. Art forms have always been created to communicate important messages and to inspire people to act and think. At Raajraani, we support the emerging artists that show us the wonderful uniqueness of such inspiring creations. In our quest to achieve the same we came across a wonderful Mandala Artist, Ms. Meenakshi Kakar. In this segment we collaborated with her to work on mandala exclusively for Raajraani, which we incorporate in all our packagings, and other collaterals.
THE POWER OF MANDALA
Mandala is Sanskrit for “circle” or “discoid object,” is a geometric design that holds a great deal of symbolism in many cultures. Mandalas are believed to represent different aspects of the universe and are used as instruments of meditation and symbols of prayer. It can be understood in two ways: externally as a visual representation of the universe or internally as a guide for several practices that take place in many Asian traditions, including meditation. In Hinduism and Buddhism, the belief is that by entering the mandala and proceeding towards its center, you are guided through the cosmic process of transforming the universe from one of suffering into one of joy and happiness. Our Mandala is the perfect blend of purity, beauty & prosperity which has been symbolized by lotus and other floral patterns.
Let’s Talk Promises
Our promise to you is that we’ll only sell you silver that’s a notch the highest quality and affordability. We’ll always have unique pieces for you to discover. We’ll continue to be your silver jewelry and articles source that collaborates with talented artisans that designs unique products, and care about craftsmanship in detail. Our pieces are built to last and that makes us glad.
We always believed that our customers are everything and without you, it won’t be possible for us to grow the way we do. Thanks for inspiring us in everything we do.
Thank you for stopping in! We look forward to you coming here at Raajraani often to discover, and, indulge in silver for your own!